What We Do

WE KNOW HOW FANS THINK

Where does your audience live online? How do they think? What makes them move? These are the questions we answer as we begin to develop the awareness and understanding necessary to cultivate and engage with communities as an extension of your business.

WE’RE NOT YOUR AVERAGE SOCIAL BIRD.

We believe that investing in your audience is a crucial first step before asking them to invest in you. This is the greatest way to move fans from casual followers to loyal customers. We know how to strengthen the power of your fan’s community, and generate a tidal wave of engagement on your website and social channels.

STRATEGY AND CONSULTING

We provide meaningful and actionable advice that goes far beyond surface trends.

CONTENT CREATION AND CAPTURE

From blog posts to creative activation, we know how to catch the attention of your audience.

FAN ENGAGEMENT AND MANAGEMENT

We utilize detailed audience insights to engage your fans and increase brand loyalty.

CREATIVE MARKETING CAMPAIGNS

Our highly crafted campaigns generate new leads that will ultimately make your sales soar.

ADVERTISING

We know what fits. With paid advertising, we can precisely target fans through various online platforms.

PLATFORM EDUCATION

We educate our clients on what platforms will reduce drag and generate the most lift for their business.

INSIGHTS AND ANALYTICS

With comprehensive data, we show our clients when and where to maneuver, rather than treading water.

DISCOVERY & RESEARCH

We eliminate guesswork by doing our homework. Great research leads to even greater results.

COPYWRITING

We understand how to communicate effectively while adhering to any established brand voice.

Interested in web design or video? See our other services

“Social media has quickly moved from afterthought to a crucial piece of the marketing mix and Dana gets that. On Indecent, she helped us engage with our fans in a meaningful way that resulted in more followers, more awareness, and more ticket sales.”

Tony Award-winning Producer Cody Lassen

“Dana’s insight into social media strategy and her goal-oriented style of work have aided us tremendously in growing our social media presence on Facebook, Twitter, and Instagram. Dana has an acute sense of social media’s power as a tool for marketing and business growth while still maintaining the importance of human connection and conversation on the platform.”

Donna DeStefano, SirenSong Entertainment

“Dana’s expertise, creativity, and initiative really helped us understand and utilize social media to promote our show…it felt like a custom fit for us and our needs. Nothing generic about her approach.”

Gina Rattan (director) and Jessica Fontana (writer, actor)

“Dana is incredibly smart and deeply passionate. She cannot help but invest 1000% of herself into everything she does, and as a result she works tirelessly to unearth or create every possible opportunity for a client or project’s growth and success (whether or not that opportunity even falls within her job description!). I feel very lucky to have had Dana as a partner and champion for my work.”

Erica Rotstein, Theater Producer and Talent Manager